Katie McCormack

Partner

Katie draws inspiration from her collaborators, clients and a broad range of design influences to solve complex challenges in healthcare.

As Partner and Co-owner at Bridgeable, Katie’s goal is to deepen organizations’ understanding of their customers’ unmet needs and apply these insights to drive winning strategies. This includes:

• Crafting compelling, culturally sensitive messaging and content optimized for engagement across preferred channels.

• Developing socialization and training tools for enterprise-level transformation and change management initiatives.

• Creating customer-centric products, services, and support tools tailored for diverse stakeholders such as PWLE, HCPs, payers, and health systems.