Sector: Pharmaceuticals

Ideas by Bridgeable

Behavioural Economics and Service Design
Work Bristol-Myers Squibb

Reimagining the informed consent experience in clinical trials
Ideas by Mathieu Ranger

Finding the “simplification sweet spot” in patient communications
Ideas by Bridgeable

Design sprints: Creating more agile organizations
Ideas by Bridgeable

Building the future in healthcare
Ideas by Bridgeable

How to capitalize on the new FDA guidance on patient experience
Deep Dive

Moving beyond patient centricity